Blog
![Is Your Change-The-World Brand Data Ready? (Video)](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665754564327-O4JBTVYWN3Y96A5413GJ/1_Dpt_DDaB3uSh5Xd5GUF-oQ.jpg)
Is Your Change-The-World Brand Data Ready? (Video)
Retailers expect even the youngest brands to come to the table with targeted data.
![Learning to Budget Should Mean Budgeting To Learn (Video)](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665691050510-LFYMJ9SRORXJPWOZ8251/1_NHSuUIWAF95oZhFBvF_IKQ.jpg)
Learning to Budget Should Mean Budgeting To Learn (Video)
Here's a tip founders can use when their nice, neat forecasts run smack into reality.
![Conflict is Inevitable. How You Process it is a Choice.](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665687529520-V1XRLCQT8PQJVF8223A0/1_Tq3cCMHDxnnkVTxtFSJ6jA.jpg)
Conflict is Inevitable. How You Process it is a Choice.
A 6-step method for turning a tension into a teaching moment that empowers your team.
![Are You Getting Your Product in the Right Doors?](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665687257503-Q8QBHJZ5LA3NX1GAHR1G/1_D4S-VU6eGzLrjubTVi24Iw.jpg)
Are You Getting Your Product in the Right Doors?
Now your job is to show investors they are the right doors. Here's how.
![Co-Founder Alignment](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665686592063-A1F567MK9N5TXIGTL9NL/1_te9DM9TPmjJfJV-6I9hWMA.jpg)
Co-Founder Alignment
Your goals don't have to be identical but they can't be mutually exclusive either.
![Your Guide to Two-Day Retreats](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665686122714-15QGSOA8U2KJON3JB3AG/1_Gs-91OoxjBQicsatrYhpfw.jpg)
Your Guide to Two-Day Retreats
A two-day exercise that just might change the way you run your business today and forever.
![Founders, Take Back Your Week! (Video)](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665685295150-PJDTURVSD0LHPU8ZUUM8/1_5uKep39FvAM5JR024ae_5Q.jpg)
Founders, Take Back Your Week! (Video)
Wrestle your schedules to the ground and make those calendars work for you - and your teams.
![Hey Founder, Are You Pointing Fingers or Learning?](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665684810555-DW00KLETA33D3WQ50YG2/1_G1Y71S6H20wCW7WbgrQXew.jpg)
Hey Founder, Are You Pointing Fingers or Learning?
When your project goes sideways, don’t point fingers. Lead a post-mortem.
![Nail Your Strategy to Increase Focus and Reduce Fear (Video)](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665683414512-C0FKL9EUBNFXTUZZPSMU/1_MnqlCVLSCHQZG6A9-V4fpA.jpg)
Nail Your Strategy to Increase Focus and Reduce Fear (Video)
Better planning from the outset will steer founders clear of many problems that can plague them later on.
![Lay Out Your Road to Startup Success Like a Game of Dominos (Video)](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665682926782-CJGN7BT3B2DMI1Y2JS7S/1_-L0upbqq2BNbo8CBIOkaNg.jpg)
Lay Out Your Road to Startup Success Like a Game of Dominos (Video)
The key is to think in an 18-month rolling vision process.
![Maximize Your Digital Marketing Spend (Video)](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665681001555-FR7BICC9DSDSSLAARUOM/1_7pOMAztIwLGTWLTxIjaW4Q.jpg)
Maximize Your Digital Marketing Spend (Video)
The key early on is to emphasize quality over quantity says Ora Organics Will Smelko.
![The Five Pillars of Maximizing Your Brand on Amazon](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665679661754-REZPYKOT9RLVFNMUW8XK/1_pXSDnu-R9HBDAfH-t41low.jpg)
The Five Pillars of Maximizing Your Brand on Amazon
A nuts-and-bolts conversation with Netrush's maestro of online marketing Rob Principe.
![Why Founders Need to Know about Business Infancy](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665679306682-ERYIHQWVDGN7L23JGODM/1_xPHnh71IZz03Qh5_j3jQWQ.jpg)
Why Founders Need to Know about Business Infancy
Young companies have lots of growing to do. Here’s how you can help them grow up big and strong.
![How To Delegate with Clarity and Purpose (Video)](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665678646893-TJESRW1FCCX0296ZPVDL/1_nvK_JaRMB9a_sBsSqHI0Gw.jpg)
How To Delegate with Clarity and Purpose (Video)
An intuitive and practical tool to help entrepreneurs and founders become better at this important skill.
![An Argument for Speaking Unarguably](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665678080088-ZKUUKK70RCHT5PL3HLM4/1_v1ZSp63KVXEeoayoyoLrbw.jpg)
An Argument for Speaking Unarguably
Giving emotion a seat at the conference table can divide your team, or unite it.
![Optionality is Great for Entrepreneurs, Until It Isn’t](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665674777594-DGWEQ9HVK3DNBMF8FJPL/1_fc4D7D9urHFu0rbm8cpP2Q.jpg)
Optionality is Great for Entrepreneurs, Until It Isn’t
3 signs that tell you when it's time to focus on your real story.
![Startups Need More than a “Git ‘er Done” Attitude](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665674567869-CA4V53TACCNJCQ0JFZNE/1_mhW-IR7S3z9xkTWPHbY0cg.jpg)
Startups Need More than a “Git ‘er Done” Attitude
Don't just hire "doers." Your business also needs thinkers, planners and creators.
![Fact vs Story](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665674251389-WVERHCLKWT2I55WCAXS0/1_Bd2hmWBwVObJLUkJ9HBrlw.jpg)
Fact vs Story
You need both to grow your startup, but make sure you're building off the facts.
![No . . . Not Now](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665674039070-UI74SSPP4BWT7D0APCLT/1_vZySLS4F7Ef9kGcQL20uUw.jpg)
No . . . Not Now
A simple (and strategic) technique for founders with more ideas than they know what to do with.
![How One Company Lost and Learned from Doing a Postmortem](https://images.squarespace-cdn.com/content/v1/62f53cf782259c2dfb9f5a52/1665673216052-2GQZTFXHWEVR64N68JRQ/1_iIZVxzUIRO_HAXDQmRSP_w.jpg)
How One Company Lost and Learned from Doing a Postmortem
A short case study of an actual company whose founders agreed to the blog under a fictitious company name and product.